ABOUT US

Madeira 4 Tours: your private jeep & cabriolet

Since 2023, Ross and the Vitara have been showing Madeira in a unique and truly personal way.

Private, exclusive, and designed for travellers who want the island without the crowds.

who we are

Madeira 4 Tours is a small, independent project created to offer real exclusivity on the island. Every tour is guided personally by Ross — no shared groups, no buses, no rush.

Ross brings:

10 years of experience in the tourism sector
A Bachelor’s degree in Tourism
A deep passion for flora, fauna and local landscapes
Photography as a hobby, adding a natural eye for beautiful stops

Why Go With Us

Supports the Local Economy

Our tours are family-run by young locals, ensuring your experience benefits the community directly.

Low Ecological Impact

We prioritize sustainable practices so you can explore the island responsibly.

Educational Experience

Our small group approach allows us to teach you about Madeira’s nature, culture, and environment. When you learn, you preserve—the more you know, the better we can care for the island together.

Instant Confirmation

Bookings made on our website are instantly confirmed, and you receive an automatic email right away.

What Sets Us Apart

Always Private

Enjoy a fully tailored adventure with no strangers—just you and your guide, Ross. Every tour is exclusive, personal, and designed around your interests.

100% Original

Explore Madeira in our unique 1996 Suzuki Vitara Cabriolet or our new Vitara Hybrid— the only ones of its kind on the island. Discover hidden gems and local secrets off the beaten path.

Top-Rated by Guests

Our guests consistently praise the authentic, personalized experiences we offer. We are flexible with schedules, tour durations, and the days we operate, ensuring your adventure fits perfectly with your plans.